As a seasoned creative professional, I was commissioned by Me & You, an established and reputable industry news site catering to freelance enthusiasts, to produce compelling illustrations for their upcoming special report on the importance of limiting binge-watching habits.

While the client had already enlisted another artist to develop illustrations for use in both web and print materials, they entrusted me with crafting additional illustrations to help target a younger audience between the ages of 13 and 24. To tap into this demographic, which often consumes content via alternative platforms, the client aimed to expand their reach to more “in-the-moment” video platforms, such as Snapchat and Instagram TV.

With my extensive expertise and experience in graphic design and multimedia, I confidently rose to the challenge. I produced a series of stunning, eye-catching illustrations that seamlessly complemented the existing artworks while capturing the attention of the client’s target audience.